12 effective ways for a successful omnichannel marketing I EchoApp
Boost customer engagement using the following 12 omnichannel marketing tips. In a world where technology has given consumers the power to purchase anything they want, when they want, and how they want, businesses must meet these expectations to stay competitive. Have you ever received an SMS about a company promotion while you were in the company's store? Or found yourself chatting with a company's customer representative on Facebook to get product recommendations and then made a purchase on their website? These are examples of omnichannel marketing, where the customer enjoys a seamless brand experience, no matter what buying method they're using. Omnichannel marketing creates a seamless customer experience across all online and offline channels. This means that whether your customer interacts with your brand in-store, on your website, or through social media, they should have the same positive experience. While this may seem daunting, we’ve compiled a list of 12 do’s t